Power Up Your Business

This presentation was delivered at the Philadelphia Community College. The Power Up Your Business Program included an overview of Marketing and Digital Marketing. We cover different ways to understand your audience, and how to conduct research. We include the most important questions to ask yourself when designing a social media and content marketing strategy. Finally, we give you the tools to design your own editorial calendar.

+ + +

I'm offering three different options:

Slides only ($99)

Slides + Audio from the presentation ($199)

Slides + Audio + 15 Super Valuable Resources ($599)

:::RESOURCES:::

1a- SocialMediaAuditOverview

1b- Social Audit Template

2- How to build a Social Media Strategy

3a- How to build a Content Strategy Overview

3b- Content Strategy in a Day Walkthrough

3c- Blank Editorial Calendar

4- The ABC Pitch Format

5- How to Build a Lead Magnet

6- Basics of Repurposing Content

7- The Basics of Facebook Ads

8- LinkedIn Audit Calculator

8- Linkedin Audit Template w/ recommendations

BONUS - Social Listening Setup Worksheet.xltx

BONUS - Social Media Glossary

BONUS - What is Conversion Rate Optimization